Price Promise and Service Charter

The Co-operative Motor Group has today (6 October 2010) launched an after-sales charter and price promise guarantee to reinforce its commitment to offering a transparent and fair approach to doing business.

Under the charter, the price promise will match any like-for-like servicing and repair quote using genuine manufacturer parts. Customers can also be reassured every invoice will be explained in full, detailing the work completed, applicable charges, and the benefits of labour and parts guarantees.

As part of the new service, The Co-operative Motor Group will always carry out a full vehicle safety inspection as standard under its Duty of Care pledge and customers will be offered a range of mobility options to keep them on the road while their vehicle is in the dealership.

Research undertaken by The Co-operative Motor Group has shown that while one in three people choose price as the most important reason when deciding where to purchase a vehicle from, the next most important factor influencing their decision is after-sales support. More than 75% of those questioned described their ideal car dealership as trustworthy, indicating that customers are looking for high quality customer service. 

Carl Traviato, After-sales Manager at The Co-operative Motor Group, said: “As a co-operative business we want to champion the highest standards of customer care across the industry and by launching the after-sales charter we hope to demonstrate just how serious we are about making sure our customers are completely satisfied".